Privacy and cookie statement
1. Introduction
This privacy and cookie statement provides information about the processing of personal data by PractAIce B.V. (hereinafter: “PractAIce”, or “we”/ “us”/ “our”) of visitors to our website.
We recommend that visitors regularly review this statement to stay informed about any changes. The most recent version of this privacy and cookie statement is always available on our website.
2. What personal data do we process via our website?
When you visit our website www.practaice.nl or contact us via the website, we may – depending on your interaction with us (for example, if you fill out a contact form) – process the following personal data:
- First and last name;
- Phone number;
- Email address;
- Any content of correspondence (such as questions or information requests submitted via the contact form);
- Data processed through cookies (more information about cookies can be found under “What are cookies?”).
3. Purposes of data processing
We use your personal data for various purposes. For each purpose, we explain below which specific personal data are processed, on what legal basis we do this, and how long these data are retained. If you have any questions about this, please contact us using the contact details at the bottom of this privacy and cookie statement.
3.1 For what purpose and on what legal basis we process personal data
Depending on your interaction with us, we use your personal data for the following purposes:
- Contacting you (by email or phone): For the performance of a contract or to provide you with information about our services at your request prior to entering into a contract, we may contact you by email or phone.
- Informing you about changes to our services and products: We may keep you informed of relevant developments that may concern you. This is done either based on a legitimate interest or on the basis of your consent.
We do not process personal data for purposes other than those mentioned above, unless we have received your explicit consent to do so or we are legally obliged to do so.
4. Retention period
We process your personal data to handle your question or request. If this contact leads to entering into a contract, we retain your data for as long as necessary for its execution and for maintaining the relationship within the context of the contract. After the end of the contract, we delete your personal data, unless we are required by law to retain certain data for a longer period (for example, tax retention periods).
5. Sharing personal data with third parties
We use third parties to perform certain services, such as IT suppliers and hosting providers. When a third party processes your personal data on our behalf, this party acts as a processor. Where applicable, we conclude a (data processing) agreement with this party. This agreement contains obligations and measures to ensure that your personal data – in line with the GDPR – are adequately protected and processed.
6. What are cookies?
Cookies are small text files that are placed on (or read from) your device (computer, tablet or smartphone) when you visit our website. Cookies help us, for example, to remember your preferences, such as login information, language preferences, and other settings, which contributes to a smoother, more personalized browsing experience.
6.1 How and why we use cookies
PractAIce uses the following cookies to improve our website and services:
- Functional cookies:
- Improving website performance: Cookies help us understand how visitors use our website, such as which pages are most popular.
- Remembering user preferences: We use cookies to remember your preferences and settings, such as language choice or login details.
- Analytical cookies:
- Analysis and statistics: By using analytical cookies, we can identify patterns in website usage and adjust our services accordingly.
6.2 Which cookies do we place ourselves?
Functional (6)
We use these cookies for the functioning of our website. Without these cookies, our website cannot function properly.
Analytical (2)
We use these cookies for analytical purposes. With these cookies, we analyze statistics on our websites, such as how often you click on a specific page.
6.3 Your choices and control over cookies
At PractAIce, we value your privacy and offer you control over the use of cookies on our website. Below are some options for managing your settings:
- Browser settings: You can accept, refuse, or delete cookies via your web browser settings, usually found under ‘Options’ or ‘Preferences’.
- Cookie management tools: Online tools also offer options to manage your opt-outs for certain cookies.
- Website preferences: On our website, you can set specific preferences for the cookies used by PractAIce.
Below is a list of commonly used browsers with links to learn how to change your settings and delete or block cookies:
6.4 Which cookies are placed by third parties?
Cookies from third parties are also placed via our website for the following purposes:
- Analytical purposes: We use Google Analytics and Google Search Console to analyze website traffic and user interactions.
- Social media interactions: Our website contains social media buttons for Facebook, LinkedIn, and X. For more information:
7. Rights of data subjects
Under the GDPR, you have the following rights:
- Right of access: You may view which personal data we process about you.
- Right to rectification: You may have incorrect or incomplete data corrected.
- Right to withdraw consent: You may withdraw your previously given consent at any time.
- Right to object: You may object to the processing of your personal data.
- Right to erasure: You may request that we delete your personal data.
- Right to data portability: Where technically possible, you may request that we transfer your personal data to a third party.
- Right to restriction of processing: In some cases, you may request that processing be (temporarily) restricted.
To exercise any of these rights, you can contact us using the contact details at the bottom of this statement.
8. Changes to this privacy and cookie statement
PractAIce reserves the right to amend this privacy and cookie statement from time to time. Any changes will be published on our website. Therefore, please review this statement regularly so that you are aware of the latest updates.
9. Questions, requests or complaints
You have the right to file a complaint regarding the processing of your personal data with the Dutch Data Protection Authority. However, we kindly ask you to first contact us if you have any questions or complaints.
10. Contact
info@practaice.nl
KVK 98333305
This privacy and cookie statement was last updated on 22 October 2025.